Drip vs Mailchimp

A side-by-side comparison of two leading email marketing tools β€” pricing, features, ratings, and use cases.

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Drip

E-commerce email marketing with revenue attribution

$39/mo
β˜…β˜…β˜…β˜… 3.6
Visit Drip β†—
πŸ† OVERALL WINNER
βœ‰οΈ

Mailchimp

World's most popular email marketing platform

Free
β˜…β˜…β˜…β˜… 3.5
Visit Mailchimp β†—

πŸ“Š Side-by-side comparison

MetricDripMailchimp
Starting Price $39/mo πŸ† Free
Plan Count πŸ† 47 4
Has Free Plan βœ— No πŸ† βœ“ Yes
Free Trial βœ— No πŸ† βœ“ Yes
Overall Rating πŸ† 3.6/5 3.5/5
Features Score πŸ† 4.0/5 3.5/5
Deliverability Score 2.9/5 πŸ† 3.5/5
Value Score 3.0/5 πŸ† 3.3/5
Features Count πŸ† 10 tracked 7 tracked
Support Channels 3 channels πŸ† 4 channels

When to choose Drip

  • More flexibility with 47 plans (vs 4)
  • Built for: Automated Flows, Lead Nurturing, Analytics & Segmentation, A/B Testing

When to choose Mailchimp

  • You want a free plan to start with no credit card
  • Built for: Newsletter, Free Forver Plan, Form & Landing Page Builder, Nonprofit
  • Better value-for-money score

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