Mailchimp vs Drip

A side-by-side comparison of two leading email marketing tools β€” pricing, features, ratings, and use cases.

πŸ† OVERALL WINNER
βœ‰οΈ

Mailchimp

World's most popular email marketing platform

Free
β˜…β˜…β˜…β˜… 3.5
Visit Mailchimp β†—
πŸ’§

Drip

E-commerce email marketing with revenue attribution

$39/mo
β˜…β˜…β˜…β˜… 3.6
Visit Drip β†—

πŸ“Š Side-by-side comparison

MetricMailchimpDrip
Starting Price πŸ† Free $39/mo
Plan Count 4 πŸ† 47
Has Free Plan πŸ† βœ“ Yes βœ— No
Free Trial πŸ† βœ“ Yes βœ— No
Overall Rating 3.5/5 πŸ† 3.6/5
Features Score 3.5/5 πŸ† 4.0/5
Deliverability Score πŸ† 3.5/5 2.9/5
Value Score πŸ† 3.3/5 3.0/5
Features Count 7 tracked πŸ† 10 tracked
Support Channels πŸ† 4 channels 3 channels

When to choose Mailchimp

  • You want a free plan to start with no credit card
  • Built for: Newsletter, Free Forver Plan, Form & Landing Page Builder, Nonprofit
  • Better value-for-money score

When to choose Drip

  • More flexibility with 47 plans (vs 4)
  • Built for: Automated Flows, Lead Nurturing, Analytics & Segmentation, A/B Testing

πŸ”— Other comparisons